St. Paul Digital Marketing Panel Discussion

March 13, 2019 from 12 pm

Bad Weather Brewing: 414 7th St W, St Paul, MN 55102

The journey to attribution can be complex and span multiple platforms and devices.  Understanding how consistent messaging and multiple touchpoints impact the consumer journey is valuable for measuring success and identifying optimizations opportunities.

Join Adtaxi, Bing, The Trade Desk and Feedonomics to discuss how to implement marketing strategy that’s consistent and personalized while focusing on the path to attribution.  

We will cover:

  • The importance of a consistent message and experience across platforms
  • How to strategically meet consumers at their point in the journey
  • Understanding attribution across products and identifying metrics
  • Leveraging data feeds to compliment other strategies
  • Common misconceptions around where various platforms fall into the attribution model

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