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Full-Funnel Attribution to Keep Your Boss Sane


Thursday, September 26th, 2019 @ 3pm EST

The majority of marketers can't attribute value to distinct channels or touchpoints in the consumer journey. As a result, they can't communicate to management that they're effectively using budget to maximize revenue potential. 

On September 26th, we'll show you how to get started and ensure optimal success.

  • Ensure your website and campaigns are set up for proper attribution and measurement
  • Identify/prove the value of top-of-funnel campaigns that feed low-funnel conversions
  • Master various attribution models and implement the best one for your business
  • Understand and communicate full-funnel attribution to management
  • Optimize your budgets accordingly and justify budget increases



Download The free eBook